Showtime has announced that The Weeknd will be the main focus of a new documentary, scheduled for a Sept. 24 release.  ‘The Show,’ a 90-minute documentary, will give fans a closer look into the making of The Weeknd’s 2021 Pepsi Super Bowl Halftime Show.

 

 

View this post on Instagram

 

A post shared by SHOWTIME (@showtime)

 

 

‘The Show’ is directed by Nadia Hallgren who says, “We get a window into the process of a diverse team of executives and creatives working at the highest level, in front of and behind the camera.  It’s fun to see these masters at work while they also uplift others. I hope this can inspire people to pursue big dreams.”

 

 

View this post on Instagram

 

A post shared by The Weeknd (@theweeknd)


According to Variety, “Nearly 100 million people around the world tuned in to watch the Weeknd’s halftime performance, and “The Show” will take a look at just how much work went into those 13 minutes: hours, days and months of collaboration among first-time Halftime Show executive producer Jesse Collins, executive producers Roc Nation and many more to pull off one of the biggest musical productions in an unprecedented time.”

 

Todd Kaplan, VP of Marketing – Pepsi previously said, “The Pepsi Super Bowl Halftime Show is undoubtedly the world’s biggest stage, producing the most viewed and talked about moment in music every single year. The pressure to deliver an iconic, memorable and entertaining performance is felt well beyond the artist, as there are a number of people – behind the scenes – who are vital to its success.  With our new documentary coming to Showtime, we are taking fans on the emotional and thrilling journey of what it takes to make the biggest show of the year – with the added complexity of doing so amidst a global pandemic.”

 

 

View this post on Instagram

 

A post shared by The Weeknd (@theweeknd)


In a statement, The Weeknd shares, “This documentary is a unique glimpse into the passion, work and cinematic mindset that went into the creation of the show.  It extends the narrative for fans and viewers who like to get lost in how the historic show we all grow up watching is built.”

 

“The Show” debuts on Friday, Sept. 24

Filed under: the-weeknd